Digital Marketing Process
Digital Marketing Process
Few Simple Steps
for Our Digital Marketing Process
We will collect all the information that will be required for decision making in the next stages. This stage can also be called as Digital Marketing Research.
Once we collect information at the research stage, you can now start creating: Digital Marketing Objectives / Goals, Digital Marketing Strategy, Digital Marketing Plan & Creating Primary Digital Identities
After your primary digital identities are fully ready, we will start promoting them. That means you want relevant people to start coming to your primary digital identities. This is also called as generating relevant traffic.
What Is A Digital Marketing Process?
A digital marketing process is a broad term to explain any number of steps you take to achieve a digital strategy.
You might have a digital marketing process to curate content, schedule posts, and engage with your audience as part of your social media strategy.
And another process could be used in developing your lead nurturing campaigns as part of an email marketing strategy.
Following is a 5 Step Digital Marketing Process, that can be used for marketing anything on Digital Media.
Step 1: Research
Step 2: Create
Step 3: Promote
Step 4: Analyze
Step 5: Optimize
What is Website Designing?
Website designing refers to the design of websites that are displayed on the internet. It usually refers to the user experience aspects of website development rather than software development. Web design used to be focused on designing websites for desktop browsers; however, since the mid-2010s, design for mobile and tablet browsers has become ever-increasingly important.
Two of the most common methods for designing websites that work well both on desktop and mobile are responsive and adaptive design. In responsive design, content moves dynamically depending on screen size; in adaptive design, the website content is fixed in layout sizes that match common screen sizes.
What is Web Development?
Web development refers in general to the tasks associated with developing websites for hosting via intranet or internet. The web development process includes website design, web content development, client-side/server-side scripting and network security configuration, among other tasks. include all those strategic actions needed to ensure its proper ranking on search engine results. Usually, those tasks pertain to a different specialization, namely search engine optimization (SEO)
Web development is also known as website development, while the professionals that maintain a website are called web developers or (more commonly) web devs.
What is Ecommerce Solutions?
E-commerce solutions are the products and services that help a company conduct business electronically. The range of available e-commerce solutions is vast, including those that allow traditional businesses to design, create, and operate World Wide Web sites. Some solutions focus on a specific problem.
eCommerce software is a tool that drives all online store processes, helping owners manage inventory, add or remove products, process payments, compute taxes, and fulfill orders, among many others. It offers all the things needed to run a retail site, effectively simplifying online store management.
What is SEO Optimization?
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines.
SEO targets unpaid traffic (known as “natural” or “organic” results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.
What is Digital Marketing?
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s, changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing…
What is Social Media Marketing?
Social media marketing [SMM] is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.
Most social media platforms have built-in data analytics tools, enabling companies to track the progress, success, and engagement of ad campaigns.
Social networking websites allow individuals, businesses and other organizations to interact with one another and build relationships and communities online. When companies join these social channels, consumers can interact with them directly.